Professor of Ecology and design (1992-2013)
1968 Industrial design studies at FhG Pforzheim (Pforzheim University, Pforzheim School of Design)
1972 Graduation: Diplom designer industrial design
1973 Foundation of the design office »Team Industrieform«, Pforzheim
- Product planning
- Design-development
- Modeling
1985 Enlargement of the office, now »yellow design«, Pforzheim
- Industrial-Design
- Packaging-Design
- Graphic Design
- Design Management
- Modeling
Cooperation with international companies and institutions.
- HdK Berlin (Berlin University of Arts)
- Fhg Schwäbisch Gmünd (University of Applied Sciences Schwäbisch Gmünd, University of Design)
- FhG Pforzheim (Pforzheim University, Pforzheim School of Design)
Guest professorship:
HfG Offenbach (Academy of Art and Design Offenbach)
1992 Professorship for »Design and ecology« at Köln International School of Design
1993 Enlargement around the office »yellow circle« – Cologne
- Design studies and concepts
- Lectures and events
- Design and ecology
- Competitions
1994 Beginning of the appointment for the jury of international design competition and take over of the chair among others.
2004 Enlargement of “yellow design | yellow circle” network to “yellow too”, Berlin.
Prof. Günter Horntrich gives regularly lectures, seminars and workshops about the topics: Design Managemt, Design and ecology and commodity esthetics.
yellow design | yellow circle is often excellent awarded , others iF Design Award, the red dot Design Center Stuttgart, Design Award of the Federal Republic of Germany, ID Design Distinction, Good Design, German Packaging Prize, WPO Award, European Regional Design Annual, FVKK-trade plastic consumer goods, Product of the Year PBS industry.